HubSpot for distributors and manufacturers
HubSpot that shows your reps what the ERP knows
ProfitPad connects HubSpot to your ERP, whichever one you run, and builds the CRM around how you sell: counter, inside, and field reps, branches, and reorder cycles. Epicor Eclipse is where we've shipped the most: two integrations, both led by Chris Becher, our integration lead.
Trusted by owner-led companies
The two-systems problem
Reps quote from memory because order history lives in the ERP.
Counter, inside, and field sales track deals three different ways.
Nobody notices when an account stops reordering.
Customer pricing only lives in the ERP.
Leadership reporting gets rebuilt in spreadsheets every month.
Branch and territory ownership is managed by hand.
You don't have a CRM problem. You have two systems that don't talk.
What we build for distributors and manufacturers
Distributors and manufacturers running on what we built
“The ProfitPad team led by Chris has executed the implementation, training and integration on-time and budget. It has been one of the rare IT implementations that there were no surprises and the product was as specified.”
“We had started our migration with a different partner who told us they had integrated HubSpot with our ERP previously. Over a year later, the project still wasn't complete. ProfitPad finished the data integration in about 2 months, and that was over the holidays.”
“ProfitPad did an amazing job automating our systems, which has saved our team a lot of time and headaches. Highly recommend.”
Built from the rep's chair, for the owner's view
Our founder sold from HubSpot before he ever configured it. That shaped how we build: from the user's chair, not the admin panel. Reps have to use the system without thinking, or the data never shows up. Owners have to see the business without sitting in every deal.
So we strip away the noise: the 20 reports nobody opens, the automation that helps no one. What's left is a system your team uses and you can read. Every builder on our team is trained to work this way.
Vitaly Kan, Founder
Questions owners ask us
Can HubSpot work as a CRM for distributors?
Yes, once it's connected to your ERP. On its own, HubSpot doesn't see order history, customer pricing, or reorder patterns, so reps keep working out of the ERP. Connected, it gives reps that context and gives leadership pipeline, branch, and account reporting in one place.
What's the best CRM for a distributor, HubSpot or a distribution CRM?
It depends on how you sell. If sales are purely reorders and your team lives in the ERP, a distribution-specific CRM is often the better fit. If you have outside reps, need marketing and lead capture, or want pipeline and account health in one view, HubSpot connected to your ERP wins. We only build the HubSpot option, so weigh our view accordingly.
Which ERPs can you connect to HubSpot?
We're ERP-agnostic. If your ERP has an API, a database we can reach, or a scheduled export, we can work with it. We've shipped two Epicor Eclipse integrations and an Agility integration, Prophet 21 uses the same open API approach, and we implement ERPNext through ProfitPad Foundry. Every ERP project starts with a free scoping call, and we confirm access to your ERP before we price it, so the number holds.
Eclipse integration → Prophet 21 integration → Foundry (ERPNext) →
What ERP data belongs in HubSpot?
Relationship and activity data: customers, contacts, open orders as deals, line items, last purchase date, and account spend. The ERP stays the system of record for orders, invoices, inventory, and pricing. Ten years of line-item history doesn't belong in a CRM.
How long does an ERP integration take?
It depends on the ERP, how it's hosted, and the state of your data, so we don't quote a timeline before a paid architecture discovery. For reference, we finished the Cooney Brothers data integration in about 2 months.
Further reading
Tell us what's breaking
Book a 30-minute systems review. You'll know whether it's a fix, a rebuild, or something you can handle without us.